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Event Details
Join SMAC members for a lively discussion on how brands are organized around social media. A panel of top brands and agencies will share insights, look at best practices, campaign successes and discuss what’s next in measurement and research. Discussion followed by networking, wine & light hors d'oeuvres.
The discussion will be led by:
Bonin Bough, Global Director of Social Media, PepsiCo
Len Devanna, Director of Web Strategy, EMC Corporation
Pauline Ores, Market Insights, Principal Consultant – Social Insights Practice, IBM
Shiv Singh, VP & Social Media Lead, Razorfish Inc.
When & Where
Razorfish, Inc.
1440 Broadway, 19th Floor
New York,
NY 10018
Wednesday, April 7, 2010 from 6:00 PM to 8:00 PM (ET)
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Hosted By
Social Media Advertising Consortium
SMAC – the Social Media Advertising Consortium fosters collaboration throughout the entire social media ecosystem, diving deep into critical issues and staying ahead of this constantly evolving industry. By bringing together buy side, sell side, and research professionals to develop relevant standards, comprehensive research and definitive measurement tools, our goal is to grow revenues and increase engagement. SMAC members are groundbreakers. Entrepreneurs. Thought leaders. Together, we form a community that feeds off each other’s creativity, creating an environment for learning and discovery.
